It’s not a secret that good marketers and sales representatives have to master the art of human behavior and psychology in order to reach desired conversion results easier. And even though presenting the offer in the most appealing way for…
Call to Action 101 [The Ultimate Guide To Get Your Visitors Clicking]
Call-to-action or CTA is a short combination of words which captures the attention of the prospect and encourages him to take a certain action which eventually leads to conversion. Assuming that your website visitors know what should be their next step is wrong…
Telemarketing VS. Email Marketing: Is There An Ultimate Winner?
Both, telemarketing and email marketing has been around for quite some time and are still widely used to spark a conversation with potential clients. But not every marketer agrees the two can compete. A quick history lesson What has first…
5 Tips for Writing E-commerce Product Description that Sell
Let’s face it – e-commerce is big. According to calculations, e-commerce sales are projected to double by 2 trillion US dollars and reach 4 trillion US dollars in revenue by 2020. As e-commerce market is steadily growing, more and more…
User Experience Optimization – The Ultimate Guide [Conversion Funnel Optimization 101]
Companies often spend millions on customer acquisition but very little time and money on user experience optimization. If your site has thousands of visitors but very few or no sales – this post is for you. Here you will find…